The California band known as AfriCali have released their latest single; “THE S.T.R.U.G.G.L.E” features a unique blend of soulful rock, blues, heavy rhythms and percussion of 1970s Ethiopian music topped with coastal-psych seasoning. A sound that embodies the meaning of Afro-fusion, AfriCali’s “THE S.T.R.U.G.G.L.E,” is an all around powerful track that invites you to enjoy the band’s version of Afrobeat, and its cultural roots.
Produced and written by Nico Georis and South African MC Eyezon, the concept of “THE S.T.R.U.G.G.L.E,” is a bit more in-depth than the production itself. Eyezon’s original prose results in funked out bliss that melds political poetry, Marvin Gaye’s brand of R&B and the deep rhythmic jams of Galactic. On the song, Georis plays keyboards like a lead guitar and Eyezon uses his voice like a second lead instrument.
The new movement took root in the summer of 2010 at the Nacarubi Festival in Big Sur, California Eyezon Soweto hit the stage, joining Nico Georis on keys, during Sky Country’s set. After a late night campfire and jam session with the new friends, Eyezon approached Georis with a new genre of music he thought they had on their hands, “Afri-Cali.” Little did they know, after that conversation a musical phenomenon and culture would progress into something unforgettable.
“Afri-Cali,” is a term Eyezon came up with due to being a product of Northern California by way of his native South Africa. He describes Afri-Cali as “a mixture of Afrobeat truth consciousness with a California Street Swagger morphed with Hip Hop and drenched in Cultural Roots.” Eyezon credits Afrobeat as the central influence on the creation of “Africali” music, but there is a slight difference. “Afri-Cali is lighter than Afrobeat in terms of feel where Afrobeat is heavier, funkier stuff,” he told Monterey County Weekly.
Shortly after their joint shows, the band was a sensation and headlined the Hidden Valley Music Center. Now, the talented musicians have garnered the attention from fans everywhere even outlets like Brooklyn Bodega, Bohemian.com, and OkayAfrica.com.